In the world of sneakers, there are moments that leave an indelible impression, just like certain basketball moments that are forever engraved in the memories of fans. This year, sneakerheads get the chance to own a piece of history with the release of the Air Jordan 4 'Frozen Moments'.
The time had come on August 26, 2023. After an exciting preview at SNKRS Live in May 2023 by Jordan Brand, this special edition of the AJ4 is now available to everyone. Or rather, *was* available, as the 'Frozen Moments' is already sold out, which is a testament to the popularity and importance of this particular model.
A historic moment
The story behind the 'Frozen Moments' goes way back, even before the actual debut of the AJ4. Inspired by a 1997 television commercial, this sneaker pays tribute to the beginning of Michael Jordan's illustrious basketball career. For the real connoisseurs: the colorway hints at 'The Shot', the iconic moment when Jordan defeated the Cleveland Cavaliers in 1989. That was the same year the Air Jordan 4 was born. A double historical moment.
An eye for detail
Aesthetically, the 'Frozen Moments' is a work of art in itself. The color scheme consisting of Light Iron Ore, Sail, Neutral Grey, Black and Metallic Silver gives the sneaker a subdued, yet distinct look. The upper, in various shades of gray and made from premium materials, exudes luxury. The Metallic Silver accents, especially visible on the eyelets and wing flaps, give the whole a futuristic touch. A Sail midsole, a gray rubber outsole and a signature hangtag complete the shoe.
Where could he get it?
For those hoping to get their hands on this special sneaker, sales began at various retailers on August 26, 2023 at 9:00 AM. And, as would be expected from such a special release, the 'Frozen Moments' sold out in an instant.